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September 5, 2017

Best Real Estate Videography Tip

by Bob Schwartz

Best Real Estate Videography Tip

Last year I sold my Sony RX 100 and him now doing all my videos and still pictures with my Samsung Galaxy S7 smartphone. Yes, smart phones have advanced enough now that unless you’re a artist or photojournalist, one really doesn’t need any other photographic device beside your smart phone. My smart phone does 4K video and the results are really quite amazing!

The only problem with using a smart phone for video, especially videos of homes, is the fact that because smart phones are so small, we usually hold them in one hand when walking through or around a new listing. So, even though the photo and video quality is there, it also has quite a bit of shake in the videos when moving around the property. Now, a number of high-end cameras have electronic stabilization, but this alone usually cannot get out all jitteriness in the video.

This is where a Gimpel stabilization device can really make the difference between a professional looking listing video and amateurish video presentation. Keep in mind you most probably told your sellers how you are a professional real estate agent. But, if they view your marketing materials and see photographs that are over or underexposed and videos that are jittery and/or not put together in a cohesive manner, you know they’re going to be thinking that they made the wrong choice in selecting you to represent them. Plus, if they are not happy with your property photos and video do you really think they’re going to give you their future real estate business?

Best Real Estate Videography Tip

Zhiyun Smooth-Q Best Real Estate Videography Tip

Naturally, there’s an easy solution to this situation. If you have a high-end property, or for that matter, any property listed in California, you should seriously consider hiring a professional photographer/videographer to take the photos and videos for your marketing. If you feel that this is something you can do on your own, and I would venture to say that the vast majority of agents can easily do this without going to a professional. But, it’s going to take a little thought and perhaps a basic class on photography and videography.

Zhiyun Smooth Q 3-Axis Handheld Gimbal Stabilizer for iPhone, Android Smartphone Zhiyun Smooth-Q

If you are going to do your own real estate videos, and the like me, you’re going to use your smart phone, I would say having a gimbal stabilization device like the hiyun Smooth-Q, is an imperative!

best gimbal for gopro

best gimbal for Gopro

A gimbal stabilizes your camera and cancels out the shaking and jerking while walking or running, giving your videos a smooth cinematic and professional look. Absolutely phenomenal what can be achieved with a smartphone and this gimbal. I had no idea how much more professional a smartphone or Gopro video can look when using the Zhiyun Smooth-Q.

Best Real Estate Videography Tip

From Wikipedia, the free encyclopedia:

Image stabilization (IS) is a family of techniques that reduce blurring associated with the motion of a camera or other imaging device during exposure. Generally, it compensates for pan and tilt (angular movement, equivalent to yaw and pitch) of the imaging device, though electronic image stabilization can also compensate for rotation. It is used in image-stabilized binoculars, still and video cameras, astronomical telescopes, and also smartphones, mainly the high-end. With still cameras, camera shake is particularly problematic at slow shutter speeds or with long focal length (telephoto or zoom) lenses. With video cameras, camera shake causes visible frame-to-frame jitter in the recorded video.

A gimbal is a pivoted support that allows the rotation of an object about a single axis. A set of three gimbals, one mounted on the other with orthogonal pivot axes, may be used to allow an object mounted on the innermost gimbal to remain independent of the rotation of its support (e.g. vertical in the first animation). For example, on a ship: the gyroscopes, shipboard compasses, stoves, and even drink holders typically use gimbals to keep them upright with respect to the horizon despite the ship’s pitching and rolling.

The gimbal suspension used for mounting compasses and the like is sometimes called a Cardan suspension after Italian mathematician and physicist Gerolamo Cardano (1501–1576) described it in detail. However, Cardano did not invent the gimbal, nor did he claim to. The device has been known since antiquity, first described in the 3rd c. BC by Philo of Byzantium, although some modern authors support it may not have a single identifiable inventor.

 

Best Real Estate Videography Tip

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